After months of hard work, EWFM is proud to introduce our new and improved website! Since the end of last year, the marketing team has been working on giving our customers the best experience possible. Although we loved our old website, we felt a new website was needed as the previous one had become outdated, and we wanted a website that matched modern day standards.
Our focus for the new website:
When planning what we wanted, there were three main factors that we looked at website:
Ease of use: Customers want an easy experience when visiting websites these days. Less clicking with more access to information instantly. We have tried to give our customers access to all the information within a couple of clicks.
Speed: One of the most important demands from consumers now is the speed of a website. If a page doesn’t load within seconds, individuals can become frustrated and look for a quicker alternative. We have ensured that this website is the fastest EWFM website yet.
Consistency: We wanted to keep consistency throughout the whole website. Mismatch of pages can look unprofessional, so we wanted to keep the same design running throughout, including the text and colours.
What our customers want: Through market research we analysed what our customers wanted to see. When they click on a product or page, what is it they want to see first? What do they want to be able to do? We hope we have brought this feeling to life.
As well as that, we wanted to incorporate some new aspects to the website.
Filtering for Swivel Joints and Loading & Unloading Arms: Our ranges of Swivels Joints and Loading & Unloading Arms are quite large. We want to help our customers by providing them with a filter option that will help them find the desired product within seconds. We have two filters that are designed for each product range specifically.
The About Us Page: We wanted to give our customers more information about us as a company. Many of you may be unfamiliar with our story, our collaborators, and our morale. We have incorporated an About Us page dedicated to giving our customers information about us as a company and why you can trust us to provide you with a high quality product and service.
Brand New Gallery: Our gallery on the last website wasn’t the best, and we know that so many of our customers like to look at images of all of our products. We decided to completely redo the gallery so our customers can find an image of a product within seconds.
These are just the tip of the iceberg. There are many more new additions, which you can find for yourself. While you’re looking around, why not take a look at our new Floating Roof Storage Tank Seals? In the coming weeks, we will be giving you some more information about this new addition to our range, so watch out for that!
We hope you enjoy the new website as much as we do!
Tel : +44 (0) 1763 248650
Email : [email protected]
To keep up to date with news on how we are supporting our customers, our latest blogs and new services available, keep checking in on our website throughout the year and follow us on social media including LinkedIn, Facebook, Twitter & Instagram.